Tuesday, September 19, 2017
PATNA: SBI Card, the second largest card issuer in the country, has grown its cardholder base to five million by adding one million plus customers over the last year. The company has also seen significant increase incard spend which has grown from an average of Rs 3500 crores per month to Rs 5500 crores plus per month,over last one year. This has catapulted SBI Card to second position in terms of card spend among card issuers in the country, with a market share of 15%.
Speaking on the development Mr Vijay Jasuja, CEO, SBI Card said, “We are delighted that 5 million customers have placed their trust in us. This landmark has been attained at a rapid pace, by adding over 1 million customers in last one year.We believe that our penchant to provide the best in class products and highest level of service, backed by a culture of trust and transparency in everything we do, has been endorsed by our cardholders. The last five years have been a defining period in our growth. We have risen from fourth position in the industry to become the second largest player, both in terms of customer base and card spends. We have consistently maintained YOY growth of over 40% on card spends, outpacing the industry growth by a substantial margin. With monthly retail card spends of over Rs 5500 crore and customer base of 5 million, we have cemented our position in the market as a card issuer of choice.”
He added, “Our focus has been to grow our portfolio with diverse product offerings ranging from entry level products users to premium and co-branded product products customised to customer needs and spending patterns.We believe only by continually creating additional value for our customers we can reciprocate the trust and support they have placed in us.With the continued support of our customers, we will keep innovating to develop industry leading payment solutions. A strong emphasis on enhanced customer experience will be the cornerstone for our next phase of growth. We expect to sustain the momentum with 30% plus growth over the coming year.”