Patna: Voylla - India’s largest fashion jewelry brand
on Saturday launched its exclusive store at Shop no – 146, C Block, Mauryalok
Frazer Road here. The store is showcasing latest seasonal trends for
festive and wedding season.
Voylla is India's leading fashion jewelry brand which
retails from both offline and online mediums including offline stores, website
and app. In the current fiscal year it has opened more than 240+ stores all
over India and plans to open 300 by the end of 2017.
Vishwas Shringi, Co-Founder and CEO, Voylla.com said, “We
have opened our exclusive store in Patna considering the fact that Bihar’s
colourful art and craft culture has cast a magical spell on everyone.
With exclusive store in Patna, we will spread across the country in this
financial year. As a leader in the fashion jewelry segment we aim to cater to
the aspiring audience in tier I, tier-II and III cities.”
Voylla is the only online jewelry platform with 240+ offline
store locations in India. Sustained efforts of the Company in understanding the
customers, robust backend and a fine detailed curation has resulted in over
13,000 designs on Voylla’s site and stores, which gets refreshed every week.
More than five lakh customers have patronized Voylla, making them the top
jewelry brand.
Company was started to create a niche in the lifestyle
segment with a strong omni-channel presence. Voylla retails its own creation
online through Voylla.com, app and via marketplaces like Flipkart, Amazon and
Myntra. The start-up had opened its first flagship store in Delhi in December
2015 and at present boasts of 240+ physical stores all over the country.
Voylla aims to launch 300 stores by the end of this year. In October 2015,
Voylla had raised $15 million from the private equity firm Peepul
capital and before that had raised two rounds of funds in 2012 and 2013 by Snow
Leopard Technology Ventures.
In the current financial year Voylla is growing
exponentially as it has also launched the brand's most aspirational brand-
Studio Voylla as well. Studio Voylla is curated by a team of exceptional stylists
and connoisseurs of jewelry. Studio Voylla features limited edition jewelry for
those who know their style from fashion fads and are willing to spark a trend
rather than just follow it. Each piece of jewelry has been crafted exclusively
for Voylla, the leading digital-first fashion jewelry brand in the
sub-continent. Each piece is meant to start a conversation with its outstanding
karigari and lyrical aesthetic. Not just the exquisite jewelry, the prices too
will add a sparkle to your smile. Contemporary or classical, edgy or eloquent,
alluring gold or charming silver, dazzling diamonds or glittering gem stones -
Studio Voylla speaks your language.
With the latest jewelry launches, Voylla aims at letting
every customer look as dazzling as their favorite on-screen characters from
Colors.
Photo: Aftab Alam Siddiqui
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